About
Two decades turning fundraising plans into dependable revenue.
I am a direct response fundraising and client services leader who has spent more than twenty years helping mission-driven organizations raise the money their work depends on. My programs have generated over $50 million, reaching donors through direct mail, digital, and integrated multi-channel campaigns designed around how people actually give.
I am equally comfortable in a strategy session and a production schedule. That range — annual planning, segmentation, creative direction, print production, analytics, and reporting — allows me to see the whole program at once, catch problems before they become missed drop dates, and hold every campaign accountable to a number.
Above all, I am a partner to the people I work with: executive directors who need a plan they can defend, boards who need clarity, program staff who need their stories told well, and vendors who need decisions made on time.
Career overview
From museum membership to multi-million-dollar direct response programs.
I began in cultural institutions, growing membership at the Museum of Arts & Design during a period of national rebranding. I then moved into large-scale hunger relief, leading direct response at City Harvest and direct marketing at Citymeals on Wheels, where I managed year-long campaign calendars, six-figure production budgets, and donor files in the tens of thousands. Since 2019 I have advised nonprofits as a fractional development and communications officer, most recently leading development and communications at Foodshed Alliance.
Work experience
2025 – May 2026 · Remote / NJ
Foodshed Alliance
Director, Development and Communications
- Built annual fundraising calendars, campaign plans, and revenue projections aligned to organizational goals.
- Authored donor appeals, newsletters, stewardship communications, sponsorship materials, and multi-channel campaign messaging.
- Designed segmentation and engagement strategies to strengthen retention and long-term giving.
- Coordinated fundraising across executive leadership, program staff, volunteers, donors, and external partners.
2019 – 2025 · Remote / NJ & NYC
Independent Practice
Fractional Communications & Development Officer
- Advised multiple nonprofit and private-sector clients simultaneously on fundraising, communications, and organizational development.
- Partnered with executive directors and boards to set fundraising strategy, communications plans, and annual priorities.
- Led cross-functional projects spanning staff, volunteers, community partners, and corporate sponsors.
- Facilitated stakeholder meetings, planning sessions, and workshops that turned strategy into action.
2015 – 2019
Citymeals on Wheels — New York, NY
Director, Direct Marketing
- Directed 14+ integrated campaigns annually supporting more than $6 million in yearly revenue.
- Owned end-to-end execution: planning, segmentation, creative, production, budgeting, analytics, and vendor oversight.
- Applied CRM data, donor analytics, and predictive modeling across a 30,000-donor file, increasing giving by 15%.
- Presented response, ROI, retention, and upgrade analyses that guided future fundraising investment.
2009 – 2014
City Harvest — New York, NY
Director, Direct Response
- Led a multi-campaign direct mail program that generated more than $32 million in revenue.
- Supervised and mentored staff; established systems for CRM data integrity, financial tracking, and reporting accuracy.
- Cultivated corporate, foundation, and community partnerships that expanded reach and sustainability.
- Managed departmental budgets, cash flow, and financial reporting to improve efficiency and accountability.
2000 – 2009
Museum of Arts & Design — New York, NY
Associate Director, Membership (2006 – 2009) · Membership Manager (2000 – 2005)
- Tripled membership households to 8,000 through a national campaign tied to the museum's rebranding and capital campaign.
- Launched membership and young patron programs that grew revenue and deepened engagement.
- Partnered with board members and cultural leaders to expand institutional visibility.
- Built and led professional staff and volunteer teams within a mission-driven culture.
Education
M.A., Nonprofit Arts Administration / Museum Studies
Seton Hall University, New Jersey
B.A., History
The College of New Jersey — dual minor in Journalism and Law
Professional development
I maintain working fluency across the fundraising technology stack — Raiser's Edge / NXT, Salesforce, DonorPerfect, and Little Green Light — alongside donor segmentation, predictive modeling, and lifecycle analytics practice built over two decades of live campaign work.
Formal certifications can be listed here as they are added.
Core competencies
Strategy & Client Leadership
- Client Relationship Management
- Fundraising Strategy
- Annual Campaign Planning
- Executive Communications
- Cross-functional Collaboration
- Consultative Advising
Campaign Execution
- Direct Mail Strategy
- Project & Production Management
- Campaign Scheduling
- Vendor Management
- Budget Forecasting
- Quality Assurance & Proofing
Data & Performance
- Audience Segmentation
- Predictive Modeling
- Donor Lifecycle Management
- Fundraising Analytics
- Performance Reporting
- Revenue Growth & Retention
Systems & Tools
- Raiser's Edge / NXT
- Salesforce CRM
- DonorPerfect
- Little Green Light
- Asana
- Microsoft 365 & Google Workspace
Professional philosophy
Donors give to organizations that respect them.
Good fundraising is not persuasion — it is stewardship expressed in every touchpoint. I build programs that treat donors as long-term partners: accurate data, relevant asks, honest reporting, and gratitude that arrives on time. Strategy sets the direction; craft and follow-through earn the second gift.
Mission statement
To help mission-driven organizations fund their work with confidence.
My mission is to give nonprofits a fundraising program they can rely on — planned with rigor, executed with precision, measured honestly, and improved every cycle — so leaders can spend less time worrying about revenue and more time delivering on their mission.
Résumé
Full career history, highlights, and technology proficiencies in one document.